If you’re set on your business running slick for the next 10 years then using non-cloud-based tools could cost you more than just frustration. A recent update from HubSpot highlights exactly why it’s time to ditch those business-generic desktop tools and embrace the future.

HubSpot announced they’re shifting focus away from their desktop add-in for Microsoft Outlook. Why? Because Microsoft is moving on, and HubSpot is following suit to provide the best possible experience.

If you’re relying on systems like the Microsoft Outlook desktop app, which tries to bridge the gap between desktop and cloud, you’ll find yourself increasingly limited. Cloud-based platforms are moving away from supporting these hybrid systems in favor of fully cloud-based versions. This means your desktop-based apps, even if integrated with some cloud features, will gradually become obsolete.

Here’s how sticking with those desktop apps could affect you:

• Limited Functionality: You’ll miss out on the latest features and improvements to the HubSpot Sales add-in, hindering your sales team’s productivity and efficiency.
• Missed Opportunities: Features like automated email tracking, templates, and scheduling, designed to streamline your sales process and improve customer interactions, won’t be available to you.
• Falling Behind Competitors: While your competitors leverage the latest integrations and automation to boost their sales, you’ll be stuck with a limited toolset, potentially losing out on deals and revenue.

Essentially, you’re missing out on the seamless integrations, improved performance, and enhanced security that come with cloud-based platforms like Microsoft 365 and Google Workspace.

Think of it this way: Imagine trying to catch the perfect wave on an old, cracked surfboard. You might get there eventually, but you’ll be missing out on the speed, maneuverability, and control that a newer, more streamlined board offers. Outdated tech is like that old surfboard – it’ll hold you back from reaching your full potential.

This HubSpot update is a perfect example of why investing in future-proofed tools is crucial for any business that wants to thrive:

Stay Ahead of the Curve: Cloud-based platforms like Microsoft 365 and Google Workspace are constantly evolving, adding new features and security updates. You’ll always have access to the latest and greatest, ensuring you never fall behind.

• Boost Productivity: Integrated suites like Microsoft 365 and Google Workspace allow your team to collaborate seamlessly, share files effortlessly, and communicate effectively, no matter where they are.
• Maximise Efficiency: forget clunky workarounds and say hello to streamlined workflows. Future-proof tools automate tasks, centralise information, and eliminate the headaches of managing multiple disconnected systems.
• Protect Your Business: Security breaches are a constant threat. Cloud-based platforms invest heavily in security measures, safeguarding your valuable data and giving you peace of mind.

The message is clear: the business world is moving to the cloud. HubSpot ends support for Microsoft Desktop add-ons. Don’t let outdated technology hold you back. Embrace the future with tools that are designed to grow and adapt with you.

Need help navigating the world of Microsoft 365 or Google Workspace? Reach out to us – we’re here to help you make the transition and unlock the full potential of your business.

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