Picture Perfect

Brighton Fashion Week and Business Cash Advance are determined to find the South’s Best Dressers.

From the 24th April 2012 the competition opens to all small and independent boutiques up and down the region, who are invited to submit pictures of their window-styling triumphs, showcasing their unique chic and savvy styles to our panel of industry professionals.

A shortlisted selection of the top boutiques will be invited to Brighton Fashion Week’s Ready to Wear Show to take part in a live style-off; an opportunity to woo and impress the audience and judges by styling one of our runway models with their own store’s merchandise in a live judged catwalk showdown.

The Judges

Ian Morrison- Ian is Director of Business Cash Advance (alias Brighton Cash Advance), sponsors of this year’s Ready to Wear Show and Best Dressed Window competition.  With an eye for brilliant business ideas, he’ll be on the lookout for fashion entrepreneurs with that extra spark of inspiration.

Donna Louise  – Donna Louise is BFW’s Head Stylist. Donna studied at the world famous London College of Fashion where half way through her term she was headhunted by Maverick TV to work alongside Nicky Hambleton- Jones in the Channel 4 hit series ‘10 Years younger’. With her hard work, she has been involved in many other well known events such as Specsavers ‘Spectacle Wearer of the Year Awards’ alongside Gok Wan. She is currently also the sole personal stylist of ‘The Only Way Is Essex’ star, Lauren Goodger.

Joey Bevan – Joey Bevan shot to fame as fashion designer on hit TV show Britain’s Next Top Model and later on The Ideal Home Show. What he doesn’t know about style and styling just isn’t worth knowing.

The Rules
Your picture must show that your shop window dresses to impress. Does your shop window make passers by stop and stare? It must be your work, and if shortlisted you must be available on Sunday 3rd June to come to the Brighton Corn Exchange to take part in the live style-off and show them what you’ve got!

How to apply

To enter simply take a few snaps of your exquisitely dressed window and email them over to styling@brightonfashionweek.com with “MY PICTURE’S PERFECT” in the subject line. Entries must be received no later than the 8th May. The selected shortlist will be contacted by e-mail and announced on the 15th May.

About Brighton Fashion Week

Brighton Fashion Week believes in the up-and-coming creative fringe. It exists to support and promote designers and ready to wear retailers of excellence who are preparing to enter the wider fashion industry. 

About Business Cash Advance

Business Cash Advance (alias Brighton Cash Advance) is the UK’s biggest provider of cash advances to small businesses.  It is dedicated to empowering independent retailers to flourish and act on their entrepreneurial spirit.

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For more information, high/low res images or press passes please contact:
rosa@brightonfashionweek.com
Marketing
T: 01273 327 514
M: 07771861658